Tag Archives: VHS Screener

{Video} Behind the Scenes VHS Retail Promo For “Poltergeist III”!

In February of 1989, video shop owners were targeted with the promise of immense Poltergeist profits with the final installment of the trilogy ready to be consumed by movie aficionados looking for their perfect Friday night scare at the local video rental outlet. With today being the 30th anniversary, a monumental milestone for tragically Heather O’Rourke‘s final film, I figured let’s rewind back to the film’s initial era and take a look at the exclusive VHS promo given to multiple video store chains to get this film in their shops!

{Video} Behind the Scenes Video Store Promo For "Poltergeist III"!

Taken straight from a VHS copy belonging to the curator (unadjusted tracking and all) of Poltergeistiii.com, it truly is a beautiful vintage piece of history that unfortunately, makes me a little sad at the same time. Of course, all horror fans are aware of the untimely death of the genre’s favorite young demon attraction Heather O’ Rourke before the film was ultimately finished. So anytime I see the film, or promos regarding it, that’s always in the back of my mind. After the passing of O’Rourke, the director, cast, and crew didn’t even want to continue and the film was almost scrapped altogether. But, the powers that be pounded too much money in the project, and insisted the film be finished so here we are. While many consider the rounded out trifecta the weakest installment of the trilogy, I for one, appreciate the film for what it is, (and come on, it’s a fun popcorn flick) and have all the respect in the world for Heather’s final on-screen appearance.

Anyways I’m rambling. On to why you’re even here beloved VHS heads!

The seven-minute retailer promo offers some really cools facts, behind the scenes shots (not seen in other featurettes), interviews with the cast and crew, and of course details on the monster magic used to perform in the film! Including the infamous garage puddle scene! The retail price for the video was advertised to shop owners as $89.95 a piece, (and now you know what contributed to those pesky overdue fees) and purchases included a rad as hell 6-foot tall standee of Reverend Kane, an original theatrical poster to display, and a custom-made mobile counter display of the film to grab the attention of rental goers! What I wouldn’t give to own one of those retro rental artifacts!

Check out this national piece of VHS treasures below and give Poltergeist III a revisit today!

The Rare “Child’s Play” VHS Screener Footage From 1989

The ’80s were a grand decade for the little plastic nightmare known as Chucky and I think it’s fair to say, this era belonged exclusively to the slasher. From Freddy, Jason, to Michael, the 1980’s coined the word slasher and turned it into an unstoppable phenomenon. Between brilliant marketing from all those inducing ass-whoopings from calling 1-900 numbers to every kid on your block dressed up as Freddy; sporting a plastic garbage bag Ben Cooper costume on Halloween. The era of the slasher was a glorious time to be alive for horror fans. And in 1988, a small but fierce force entered into that iconic fraternity of slasher legends in the form of what looked like, a My Buddy doll from the seventh layer of Hell.

When Child’s Play opened in theaters back ’88, no one expected the pint-sized Good Guy to launch the kind of fanfare Chucky brought to the horror game. The movie made on a less than stellar budget of only $9 million ended up pulling in almost four times that amount worldwide upon its theatrical release and ended up spawning seven sequels over the past 30 years, including an upcoming Child’s Play series in the works!

The Rare "Child’s Play" VHS Screener Footage From 1989

 

Back in the glory days of the Polaroid cassette videotape, studios such as MGM would send out promotional VHS screeners of new releases to mom and pop video stores in an effort to get that movie lined up on their shop shelves. On a side-note, I remember the first time seeing Chucky’s face at my local one-stop rental shop Action Video and my seven-year-old self, fresh off a viewing of Dolls, was immediately impulsed to rent the little sucker. Not knowing a thing about it, and so glad I did.

Anyway, these VHS screeners sent out apparently also contained some extra promotional material intended to fancy up the marketing. In this case, a six and half minute promo of a stiff as fuck Chucky salesman breaking into a rap about his movie and the cheese is so delicious my friends. Also, you gotta appreciate the gangster aspect of good ole’ Chucky taunting both Freddy and Jason in this promo.

“Jason? HA! He’s so scared of me, he’s gotta hide behind a mask.”

Beautiful. Check the video out below uploaded by YouTube channel DoctorSnowcone!